Nutritional Value Is Pet Owners’ Top Consideration When Choosing Pet Food, petMD Survey Finds

When shopping for food for your dog or cat, the wide number of options can be overwhelming. Pet parents have a number of important decisions to make in the face of an avalanche of competing product claims.

To better understand the consumer mindset,petMD conducted a survey to determine what factors people consider most when choosing a pet food. The survey revealed that a majority of pet owners are highly concerned about the nutritional value of their pet’s food. When asked what factor is the most important…

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Nutritional Value Is Pet Owners’ Top Consideration When Choosing Pet Food, petMD Survey Finds