Come. Sit. Down. Heel. For the thousands of dogs living in animal shelters across Canada there is one word above all the others they want to hear: Stay.
Today, the makers of PEDIGREE(R), in partnership with 30 Canadian animal shelters; dog-lovers Jully Black, Eva Avila and Team Kevin Martin, will launch the fourth annual PEDIGREE ADOPTION DRIVE(R) campaign to show that shelter dogs are good dogs, and enable and empower Canadians to help them by adopting, donating and volunteering.
“Being a part of the 2011 PEDIGREE ADOPTION DRIVE campaign is truly a great opportunity because it gives me the chance to raise awareness about the importance of dog adoption.” said Jully Black, Canadian Juno Award Winning Singer/Songwriter. “The PEDIGREE ADOPTION DRIVE gives thousands of shelter dogs across Canada a chance to be a part of a loving home.”